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New Infographic Shows Rising Costs of B2B Leads

Buying high quality leads is often an excellent way to generate a steady stream of sales.  When you get great leads, you can direct them through your sales funnel, often with exceptional results.  Unfortunately, the cost of good leads keeps going up because the demand for them is also growing.

Madison Logic, which provides comprehensive B2B digital brand and demand solutions, created the following infographic to help provide valuable information about the rising cost of leads to marketers and other parties.

If you buy leads for your business, or you are thinking about doing so in the future, make sure you take some time to go over this interesting infographic and see how the data it contains can help you:

Leads Infographic

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Pesach Lattin

Pesach "Pace" Lattin is one of the top experts in interactive advertising, affiliate marketing. Pace Lattin is known for his dedication to ethics in marketing, and focus on compliance and fraud in the industry, and has written numerous articles for publications from MediaPost, ClickZ, ADOTAS and his own blogs.

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