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4 Affiliate Marketing Tips for Bloggers

Monetizing a blog doesn’t have to be difficult. If you look around you’ll see that there are plenty of ways to milk your blog for money. However, one of the most common and effective ways of earning a consistent, hands free income from your blog is through affiliate marketing.

Promoting affiliate products can give a big push to your blog in terms of monetary success. However, you need to do it properly to get the best results. Given below are four highly effective affiliate marketing tips that any blogger can use to get strong results.

Tip #1: Analyze Your Current Blog Design/Theme

Your blog’s theme matters a lot, so it’s important that you take a hard look at it to see if it’s fit for affiliate marketing.

If you’re using WordPress (which is highly recommended) then ask yourself, is your current theme good enough a.k.a customized for including affiliate ads or links? Does it allow you to promote affiliate products in a better way?

Tip #2: Focus on Few Affiliate Program to Start With

It’s easy to get overwhelmed when you’re starting to promote affiliate products on your blog. The number one mistake bloggers make is they try to promote each and every product that comes their way.

However, this will automatically lead you to failure because in order to succeed with affiliate marketing, you must focus on choosing only the best products. Your aim here is to go for quality, rather than quantity.

Do a background check on the product that you want to promote then go from there. Remember, being hasty will lead you to nowhere.

Tip #3: Try Out the Product You Want to Recommend

Successful affiliate marketing is not about selling, but it’s about building rock solid relationships. If you are able to create this bond with your audience, it’ll be easier to grow and expand your business. This is why you should never promote a product that you haven’t personally tested.

You have to analyze the product in every possible way to bring out its pros and cons. Most of the affiliate marketers fail to do this, making their recommendations ‘not-so-genuine’. The more you focus on giving value to your audience, the more you’ll convert them into paying customers.

Tip #4: Presell, Don’t Sell

As a blogger, you shouldn’t try to do hardcore affiliate promotion. It’ll be a turnoff for your readers because they won’t see any value in your sales pitch. The reason they’re reading your blog is to learn or find something new, which is why you should presell the product you’re promoting rather than selling.

Educate your readers about the ins and outs of the product. Shed light on why it works and why it doesn’t. Give them a deeper, enhanced understanding of why they should buy it.

They’ll appreciate you more for your honesty, something that will boost your profits in the long run.

How do you integrate affiliate marketing into your blogging? Do you have any specific tips to share? Do comment below and let us know.

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Mustafa Khundmiri

Mustafa Khundmiri is a staff writer for Performance Marketing Insider. He is also the co-founder of Foundora.com - a knowledge hub for entrepreneurs.

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13 Comments

  1. How about putting affiliate links directly into a product review in your blog? Is this deemed to be bit too spammy do you think?

    1. You can do it, as long as you’re not over-doing it. Weave the links into the content in a way that it doesn’t look spammy. Help your readers rather than selling them 🙂

  2. Very good point Mustafa “Pre-sell, don’t Sell”
    You can really turn off your visitors if your just hitting them with offer, after offer, after offer…

    Sure you want to monetize you blog but somethings “Less is More”. Of course you can recommend a product if you think it will add value to your subs but let the products Sales Copy do the selling, not your blog.

    Great post, cheers – Noel.

  3. There are many ways a blog can bring revenue into a company. For many, the goal is ultimately to get people to purchase their products or sign up for their services, but you can also make money by recommending other non-competing products through affiliate programs. For example, if you are an expert in a field, you can do reviews of books in your area and then provide people with a link to make the purchase.
    Make it a genuine endorsement. If you don’t actually like a product, don’t recommend it – even if you think people might buy it. Why? If they do make the purchase, it can actually hurt your brand and your blog in the long run because it can make them lose trust and respect for you. Now, that doesn’t mean you have to be 100% on board with every product you post. In fact, it can be in your best interest to point out the positives and the negatives, so people have a better idea of what they are getting when they make a purchase. After all, that’s the point of coming to your blog for a recommendation rather than going out on their own and making a purchase without advice.

  4. Consider your audience. This may seem obvious, but some blogs lose sight of it. If you are running a photography blog, sharing reviews and links to cameras is great, but posting links to great dog products, even if they are really wonderful, isn’t. Stay on topic.
    Look for professionalism. Take the time to visit the site or page that you will be directing your blog reader to if you decide to recommend a product. Does it look like something you’d be proud to have connected to your site and brand? Don’t recommend products that don’t take the time to invest in a quality presentation. It can reflect poorly on you.

  5. Hi,

    do you guys provide opportunities to sponsor or advertise in your newsletter?

  6. Good Tips, When you join an Affiliate program and choose the products that you want to sell, sellers provide you with a unique affiliate code that you can use to refer traffic to the target site. Most affiliate programs will offer ready made text links, banners and other forms of creative copies whereby you only have to copy the code and place it on your website to start referring traffic.

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