Thursday, April 25, 2024

Tag:social media

Three Common Pitfalls of Social Media Marketing

There can be no doubt that social media marketing is now an essential part of any successful marketing strategy. With over 2.3 billion people...

76% of Businesses Fail with Facebook Ads with Negative ROI

Facebook is making billions of dollars, most of which is coming from running advertisements on their social network. It stands to reason that these...

New Tool from TapInfluence Checks for FTC Compliance

Brands and influencers have been getting in trouble with the FTC lately for failing to properly let people know when they are being compensated...

Bad News For SnapChat: Instagram Stories More Popular

Just eight months ago Instagram copied a Snapchat feature, and made the ‘Stories’ option to help people get more out of their image &...

EU Warns Facebook over Promoted Scams

The European Commission is turning its attention to Facebook, Google+ and Twitter. The commission is concerned about a rising number of complaints from people...

(Infographic) 115 Must Know Facts about Social Media

Skilled recently published a comprehensive infographic that goes over a wide range of information about social media. It includes fun facts, historical information, marketing...

Snapchat Starting Precise Ad Targeting using Oracle Data Cloud

Selling digital advertising has been a profitable venture for companies like Facebook, Google, and Twitter. Snapchat is now trying to cash in on the...

Instagram Testing Direct Product Purchases

Instagram is looking to improve its user experience when it comes to purchasing items that are advertised while using the service. Currently, if you...

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Netflix Decides Subscribers Are So Passé: The New Metrics Are in Town

Netflix is slapping the streaming world around, reigning supreme like a binge-watching overlord and making corporate boardrooms and basement...
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Paramount’s Lifeline or Just More Line? The Ad-Supported Gamble to Stay Afloat

Ah, Paramount+, the scrappy underdog of the streaming wars, is now waving the white flag—made entirely of commercials. At...

Apocalypse: An Ad Agency’s Guide to Not Getting Replaced by a Chatbot

As the digital winds shift, artificial intelligence (AI) is blowing in like a hurricane on steroids, poised to revolutionize—or...

Must read

Paramount’s Lifeline or Just More Line? The Ad-Supported Gamble to Stay Afloat

Ah, Paramount+, the scrappy underdog of the streaming wars,...

Andrew Casale’s Rogue Gallery: Exposing MFA Sites in the Adtech Avengers

Welcome to the murky depths of programmatic advertising, where...