Wednesday, April 24, 2024
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Marketing Madness

Digital River CEO Responds to DirectTrack Crash

In a letter to customers, Digital River's CEO has responded to the issues that DirectTrack faced this week. Of course, since they could face...
Pesach Lattin -
Marketing Madness

HasOffers Bashes DirectTrack’s Downtime

I thought it would be appropriate for HasOffers to respond to the recent Digital River catastrophy, more specifically how it relates to DirectTrack. Most...
Lucas Brown -
Leaders

Alex Zhardanovsky went from Epic to Doggie.

I’ve personally known Alex Zhardanovsky for a long time – for almost as long as I’ve been in the industry. During that time, I’ve...
Pesach Lattin -

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Adtech

Netflix Decides Subscribers Are So Passé: The New Metrics Are in Town

Netflix is slapping the streaming world around, reigning supreme like a binge-watching overlord and making corporate boardrooms and basement...
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CTV/OTT Streaming

Paramount’s Lifeline or Just More Line? The Ad-Supported Gamble to Stay Afloat

Ah, Paramount+, the scrappy underdog of the streaming wars, is now waving the white flag—made entirely of commercials. At...
Adtech

Apocalypse: An Ad Agency’s Guide to Not Getting Replaced by a Chatbot

As the digital winds shift, artificial intelligence (AI) is blowing in like a hurricane on steroids, poised to revolutionize—or...

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CTV/OTT Streaming

Paramount’s Lifeline or Just More Line? The Ad-Supported Gamble to Stay Afloat

Ah, Paramount+, the scrappy underdog of the streaming wars,...
Adtech

Andrew Casale’s Rogue Gallery: Exposing MFA Sites in the Adtech Avengers

Welcome to the murky depths of programmatic advertising, where...

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