Jennifer Selleck speaks with Paul Goldenberg, the founder of Live Insight Inc, a company that provides real time segmentation for audiences based on a simple tag that allows marketers to engage and interact with consumers. This seems to be a very interesting new solution that circumvents the problems of third party tags and works with all type of solutions including mobile. You can learn more here.
SITE-SPECIFIC IS NOT ENOUGH!
http://www.engagebdr.com/offers/engagebdr.php
Real Time Audience Segmentation
