Tuesday, March 19, 2024

Tag:fraud

How to Fight the Rise of Fake Influencers

The Times recently reported that influencer marketing fraud costs sponsors, on average, £1 billion each year. This waste is attributed to social creators with...

Affiliate Marketing is Solution to Digital Fraud Crisis

As marketing platforms face more attention from regulators and the public, they’ll have to adapt. A confluence of events last year shook up the digital...

Why Influencer Marketing is A Scam

When Unilever's chief marketing officer Keith Weed called for “urgent action” to clean up the influencer marketing ecosystem, people listened. However, I personally had...

Inside One of the Biggest Fraud Networks Ever

A massive team of security companies and federal agencies worked together to shut down an enormous click fraud operation. Although 3ve, pronounced Eve, started...

8 Popular Android Apps Committing Major Advertising Fraud

Never heard of the term “Ad Fraud“? Let me enlighten you a bit on Ad Fraud before I introduce you to the 8 popular Android...

$500 Million Android Advertising Scam Busted

A huge scheme to defraud advertisers via android apps has been discovered. A SWATHE of sophisticated bots were able to bypass Google's checks to...

Lawsuit Claims Facebook Mislead Video Advertisers

Vegas based social media marketing company Crown Siren is now claiming that Facebook mislead advertisers as early as 2015 about video metrics and then...

Exposed: TechTimes Cheating Advertisers

TechTimes.com has been caught more than once running popups of their pages with ads "crammed" into the page so that even content can't be...

Latest news

From Mad Men to Sad Men: The Decline of Creative Courage

Creativity in marketing: that elusive muse that once danced freely across billboards, TV screens, and magazine spreads, seems to...
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Garbage In, Garbage Out: The Sticky Web of MFA Sites and How to Escape It

Ah, let's delve deeper, shall we, into this digital abyss, where the scent of cynicism mixes freely with the...

How Fred Godfrey is Making Ad Breaks the New Happy Hour

Let's cut to the chase: Fred Godfrey is not your garden-variety tech mogul droning on about disruption.  Oh no, he's...

Must read

From Mad Men to Sad Men: The Decline of Creative Courage

Creativity in marketing: that elusive muse that once danced...

Garbage In, Garbage Out: The Sticky Web of MFA Sites and How to Escape It

Ah, let's delve deeper, shall we, into this digital...