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UrbanObserver
UrbanObserver
Tuesday, April 23, 2024
Adtech
Artificial Intelligence
CTV/OTT Streaming
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Marketing Madness
5 Reasons Why You Need to Work with Adscend Media
Recognized as a leading incentive network by affiliates, forums, and trade publications, Adscend Media has been quietly going about their business of making publishers...
Fehzan Ali
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2013-05-14
Leaders
CPALead & Peter Tarr Unlocks Revenue
We conclude our series of interview on Content Locking with the CEO of perhaps the most well-known of the content locking companies, CPALead. They...
Amy Capomaccio
-
2011-12-12
Latest news
Adtech
2024-04-19
Netflix Decides Subscribers Are So Passé: The New Metrics Are in Town
Netflix is slapping the streaming world around, reigning supreme like a binge-watching overlord and making corporate boardrooms and basement...
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CTV/OTT Streaming
2024-04-19
Paramount’s Lifeline or Just More Line? The Ad-Supported Gamble to Stay Afloat
Ah, Paramount+, the scrappy underdog of the streaming wars, is now waving the white flag—made entirely of commercials. At...
Adtech
2024-04-18
Apocalypse: An Ad Agency’s Guide to Not Getting Replaced by a Chatbot
As the digital winds shift, artificial intelligence (AI) is blowing in like a hurricane on steroids, poised to revolutionize—or...
Must read
CTV/OTT Streaming
2024-04-19
Paramount’s Lifeline or Just More Line? The Ad-Supported Gamble to Stay Afloat
Ah, Paramount+, the scrappy underdog of the streaming wars,...
Adtech
2024-04-18
Andrew Casale’s Rogue Gallery: Exposing MFA Sites in the Adtech Avengers
Welcome to the murky depths of programmatic advertising, where...