Thursday, March 28, 2024

Tag:ad fraud

Most People Are Dumb about Cyber-Security and Will Open Anything

A study that was recently published by the Fredrich-Alexander University of Erlangen-Nuremberg, Germany found that web users are still engaging in behaviors that everyone...

Senator Mark Warnner Pushes FTC to Address Ad Fraud

Digital ad fraud is a major concern for marketers, but it looks like it is really starting to draw the attention of others as...

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Cunningham’s Crusade, Zaneis’s Rebuttal: The Ad World’s Duel Over Deception

Sean Cunningham, assuming the role of the digital advertising world's chief provocateur, has decidedly thrown down the gauntlet, igniting...
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Netflix and No Chill: Why Gen Z Prefers Their Content With a Side of Chat

As we navigate the swiftly changing currents of the media landscape, it's clear that a revolution is underway, one...

Bill Daddi’s Cocktail for Ad Tech Success: One Part Insight, Two Parts Strategy

Welcome to the front row of the ad tech circus, where the lions are data-driven and the tightrope walkers...

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