Deeksha Bhasin
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Marketing Madness
Chinese e-commerce cross-border sales in 2017
One of the main e-commerce trends in 2017 was cross-border. Everyone takes it’s part in it – from the giants…
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Marketing Madness
Black Friday 2017 Trends and Strategy
Black Friday isn’t just a date on the calendar, but also a newsworthy event allowing retailers to increase sales with…
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Guides: How Do I?
Affiliate links in Google AdWords and importing conversions
Publishers often have questions about using affiliate links in the Google Adwords contextual advertising system. In this article, we’ll discuss how…
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Marketing Madness
Marketers Need to Know these Performance Marketing Tactics.
There are already big networks existing in the affiliate marketing industry like Google affiliate network, Rakuten Affiliate Network, Admitad, ShareASale, CJ Affiliate by Conversant, Awin,…
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Guides: How Do I?
How to use affiliate links in Pinterest
Pinterest has already been announced the return of affiliate links and the enhancement of its anti-spam system. About two years…
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Marketing Madness
Pinterest Adds Search Advertising
Pinterest introduced its first search ad offering on February 1st, almost seven years after the company launched. The new search functionality…
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Marketing Madness
Important update with Google Analytics: say hello to cross-device retargeting
Starting May 15, 2017, Remarketing Audiences created in Google Analytics will be enhanced to automatically take advantage of new cross-device…
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Marketing Madness
Affiliate Marketing vs. Influencer Marketing: Reasons to Take Advantage of Both
Influencer marketing exploded in 2016 with more brands turning to digital creators to reach new audiences, younger customers and to…
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