Marketing Madness

New Deal Signed Between MintBet and Income Access for Affiliate Program

MintBet is an online casino and sports betting brand, headquartered in Ireland. They are operated by iGaming, and McBride Racing Ltd. To help boost their userbase and income, they have secured a partnership with Income Access. The deal would create a new affiliate program that is powered by the Income Access Network that was custom made specifically for iGaming oeprators.

The system should launch in December, 2017. Income Access has a long history of successful affiliate programs in a variety of industries, including online gambling and casinos. This program will allow MintBet to gain access to more than 25,000 affiliates with experience in the gaming industry. The affiliates themselves will benefit from this new source of income.

The CEO of Income Access, Lorenzo Pellegrino, said, “We look forward to seeing our affiliate network play an instrumental role in growing the MintBet brand via the affiliate marketing channel. Our technology solutions have a strong track record in expanding innovative sports-betting brands like MintBet into new markets, especially in the UK.”

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Michael Levanduski

Michael Levanduski is the assistant editor of Performance Marketing Insider, and an experienced freelance writer. He writes content for a wide range of sites in virtually every niche, though he specializes in technical writing as well as creating content for the performance and internet marketing industry. Michael was born in Grand Rapids, MI where he still lives with his wife and three children.

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