Marketing Madness

AWeber: How Not To Do Customer Service with Josh Smith

I normally don’t call out people about their horrible customer service, but here is a perfect example of an email marketing company, Aweber, where one of their employees decided to troll me a bit. After adding me on LinkedIn, he was upset that I then sent him an email asking about his business, what we do — and my company.  Because, that’s why people are added on LinkedIn, I heard: to do business, connect with people. I always assume those who connect with me aren’t doing for dating, and that they actually want to hear from me.

Well, this “Email Best Practices” manager not only pissed off a customer, but then claimed that me sending an email about my business to him (note, he wanted to be a business contact) was “invading” his home.  Worse, he then personally insults me without thinking, insulting not only a customer who may now cancel, but making himself sound like a complete douchebag.

His home was invaded because I sent him a hello email do to business? No.

However, this is the new attitude of millennials: they have a job, and you’re nothing to them because you’re nothing but a problem to them. In this case, my email asking to do business with him was a insult of sorts. Not that he actually has a “real job.” He’s the “Email Best Practices Manager” which basically means: I have no idea what I am doing, I sit around all day and annoy and troll people.



Show More

Pace Lattin

Pace Lattin is one of the top experts in interactive advertising, affiliate marketing. Pace Lattin is known for his dedication to ethics in marketing, and focus on compliance and fraud in the industry, and has written numerous articles for publications from MediaPost, ClickZ, ADOTAS and his own blogs.

Related Articles

What's your opinion?