As previously blogged about, here, a private right of action for violations of Canada’s Anti-SPAM law was to go into effect as of July 1, 2017.
Earlier this month, however, the Canadian government announced that it has suspended the implementation of the private right of action provision, and that it will not come into effect unless the government takes further action to implement it.
As set forth in a recent press release, the suspension is based, in part, upon broad-based concerns raised by businesses, charities and the not-for-profit sector. “Canadians deserve an effective law that protects them from spam and other electronic threats that lead to harassment, identity theft and fraud. At the same time, Canadian businesses, charities and non-profit groups should not have to bear the burden of unnecessary red tape and costs to comply with the legislation.”
Despite the foregoing, please note that the transition period termination will not be impacted.
Contact an Internet advertising and marketing lawyer if your company places or intends to place calls, or delivers or intends to deliver text messages or emails to Canadian residents.
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