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ImpactRadius Unveils “Media Partner Discovery” Tool

Today, Impact Radius, a pioneer in global digital marketing and performance marketing solutions, officially announced the launch of Media Partner Discovery, an innovative technology that gives agencies and affiliate marketers the capability of identifying strategic media partners from a database of 800,000 affiliate websites from across the globe.

Today’s world of publishing is vastly different than it has ever been, and identifying targeted partners is extremely arduous and time consuming. Media Partner Discovery taps into the challenge that leading brands and agencies continually face when finding new distribution opportunities and provides a solution that identifies incremental growth opportunities.

Currently, there is no other network or SaaS platform in the industry that provides the data offered by Media Partner Discovery. Media Partner Discovery, tracks every corner of the web to find viable media partners, create recruitment lists and keep track of the status of partnership opportunities in real-time. As a result, marketers can do hours, if not days worth of research, in just a few, simple clicks with Media Partner Discovery.

“We’re thrilled to announce the launch of Media Partner Discovery for our clients,” said Van Chappell, Marketplace Product Manager at Impact Radius. “Advertisers always strive to identify new partnership opportunities and Media Partner Discovery delivers an integrated solution that provides strategic ROI for our clients. Our industry is evolving at a rapid pace, and so should our offerings. This new tool gives our clients the opportunity to stay competitive, and be at the forefront of new partnerships that reach consumers in the most targeted, revolutionary way. “

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Pesach Lattin

Pesach "Pace" Lattin is one of the top experts in interactive advertising, affiliate marketing. Pace Lattin is known for his dedication to ethics in marketing, and focus on compliance and fraud in the industry, and has written numerous articles for publications from MediaPost, ClickZ, ADOTAS and his own blogs.

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