Reiss is a luxury fashion retailer that has seen a lot of success throughout Europe. They are looking to take that to the next level, however, and they are turning to affiliate marketing in order to accomplish that goal. While they have had an affiliate program in place in the past, it was never well utilized or promoted properly.
They are turning to Affiliate Window in the UK to hopefully turn that around both in that country and the surrounding region. The global affiliate & online partnership specialist at Reiss, Katie Mulvaney, said of this move, “Reiss are looking forward to working with Affiliate Window to help us push the boundaries of affiliate marketing, particularly in the luxury retail space.” She went on to say, “We’re keen to take steps to reward all affiliates fairly for their role in the Reiss customer journey and to challenge the traditional last click model.”
Additional information about the specifics of the affiliate program should be available soon, but this may be a great opportunity for marketers who have existing fashion conscious contacts in the UK and throughout Europe.
