Heather Vale Goss of Performance Marketing Insider interviews Rob Huey, CEO of XVerify. XVerify lets you verify your customer data in real time, including email, phone and postal address. This service means your customers can’t hide behind false information, so your emails won’t bounce, your phone calls will go through to real people, and your direct mail will reach its intended recipients. Discover how to take the effectiveness of your marketing to the next level with the suite of services offered by XVerify.
Heather Vale is a seasoned journalist, writer and interviewer known as The Unwrapper™. For more than 20 years she has worked in all media: TV, radio, print and online. She began interviewing on the internet for the first time in 1998, and for the second time in 2005. Many of the sites she has founded revolve around her branding concept “Unwrapped” — which is about metaphorically peeling back the layers of the onion to get to the core truth in any topic.
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