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Monthly Archives: February, 2013

Marketing Madness

How are Mobile Coupons Doing?

With mobile becoming one of the most popular destinations for marketing campaigns today, there are plenty of ways for marketers to go about reaching...
Pesach Lattin -
Marketing Madness

Twitter Partners with Adobe, HootSuite and SHIFT on New API

Sure Twitter has for some time now been a big name in social marketing, and many marketers already see it as the best option,...
Pesach Lattin -
Marketing Madness

True Power of Paid Social Campaigns

The idea of having enormous amounts of social followers or fans is one that marketers look at with mouths agape, being that the more...
Pesach Lattin -
Marketing Madness

Study: Social Interaction and Marketing Should Be Balanced

Social media has not only provided something for college kids everywhere to waste away hours of their life doing, but it has also provided...
Pesach Lattin -
Marketing Madness

Google’s Plans to Kill Groupon

Among the many options digital marketers find themselves faced with today, one of the more useful tools that quite a few marketers have taken...
Pesach Lattin -
Marketing Madness

Trent Silver is Now Purse Queen

Some great news for the golden boy and serial entrepreneur, Trent Silver: his purse business is taking off in leaps and bounds. Despite some...
Pesach Lattin -
Leaders

Screwed By EWA & Blam? CPAlead Steps Up!

If you didn't hear, Ryan Eagle and his "empire" is gone, and affiliates are being left without a way to collect money and getting paid....
Pesach Lattin -
Marketing Madness

Mobile Boobies Make Money

People made loads in the day on Porn, and then the porn advertising networks made even more money. However, something happened to the adult...
Murray Newlands -
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Adtech

Netflix Decides Subscribers Are So Passé: The New Metrics Are in Town

Netflix is slapping the streaming world around, reigning supreme like a binge-watching overlord and making corporate boardrooms and basement...
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CTV/OTT Streaming

Paramount’s Lifeline or Just More Line? The Ad-Supported Gamble to Stay Afloat

Ah, Paramount+, the scrappy underdog of the streaming wars, is now waving the white flag—made entirely of commercials. At...
Adtech

Apocalypse: An Ad Agency’s Guide to Not Getting Replaced by a Chatbot

As the digital winds shift, artificial intelligence (AI) is blowing in like a hurricane on steroids, poised to revolutionize—or...

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CTV/OTT Streaming

Paramount’s Lifeline or Just More Line? The Ad-Supported Gamble to Stay Afloat

Ah, Paramount+, the scrappy underdog of the streaming wars,...
Adtech

Andrew Casale’s Rogue Gallery: Exposing MFA Sites in the Adtech Avengers

Welcome to the murky depths of programmatic advertising, where...

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