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Five Huge Mistakes in Mobile Marketing

Murray Newlands interviews Alexander Tsatkin, also known as the “Angry Russian” about the Five biggest mistakes in mobile marketing that affiliates and marketers make. He gave a similar presentation during Affiliate Summit East 2012, so now you get to see (for free) a summary of what he talked about, plus a great and informative slideshow that we’ve attached for those who want to learn more. MobAff Mobile Performance Network was built to meet the market demands for a performance driven network that understands the mobile landscape. We leveraged over 5 years experience in Cost-Per-Acquisition (CPA) marketing across all the major digital channels including search, social, and display to develop a one of a kind methodology to optimize mobile.



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Pace Lattin

Pace Lattin is one of the top experts in interactive advertising, affiliate marketing. Pace Lattin is known for his dedication to ethics in marketing, and focus on compliance and fraud in the industry, and has written numerous articles for publications from MediaPost, ClickZ, ADOTAS and his own blogs.

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  1. Alex is the master of mobile marketing. If you are just starting or seasoned yourself, you will listen to what this guy has to say.

  2. If you are doing mobile marketing then you should be looking at the offers on my network we are montizing mobile traffic for many pubs.

  3. I have known with Alex for about 2 years. He is very knowledgeable and is, in my opinion, one of the best people to talk to if you are trying to make money in mobile. I have used his tracking solution and there is nothing like it, it continues to pay for itself time and time again.

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