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Exclusive: Matt Cutts on on How To Rank #1

Since the infamous Panda update, and now the Penguin attack, all sorts of marketers are running scared worried another animal-inspired update will come out and eat them. Well, if you didn’t know, Matt “Alligator” Cutts is the Chief C*ck Blocker at Google, and his job is to make sure nothing gets past Google’s quality filters. This is a good thing, because it ensures that real content is showing first, right? Either way, doesn’t mean we can’t poke some fun at him. From the Google folks at Sam Applegate comes this … umm… informative video on how to Rank #1 on Google, always. Really. No, Really.

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Pace Lattin

Pace Lattin is one of the top experts in interactive advertising, affiliate marketing. Pace Lattin is known for his dedication to ethics in marketing, and focus on compliance and fraud in the industry, and has written numerous articles for publications from MediaPost, ClickZ, ADOTAS and his own blogs.

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17 Comments

  1. I came here thinking he really did give this answer. This is way better. Much more enjoyable. Favorite quote, “we look to links to porn sites”.

  2. Got to love it. Great information. I will make sure that I am following everything that he uhh, uhhhm, uhh said.

  3. I was thinking that I would absolutely rank #1 on Google after watching this video. I knew I had seen this guy’s videos before. What I didn’t know is that he had so many that someone could create a video collage of him.

  4. After some time they will introduce another algorithm and this trick fails ..I can only say Matt cutt Sucks!!

  5. I had to laugh at this one. I guess this is about as close as Google will get us to the big secret every internet marketer wants to know.

    Thanks for the humor.

  6. I have been using Matt’s advice and have been ranking for every single keyword I targeted. You should listen to him!…

    What a bunch of crap!…

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