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Monthly Archives: March, 2012

3 Tips to Leverage Pinterest for Marketing

The Pinterest craze is spreading across the web like wildfire, and there’s no stopping to it. The site is on its way to social...

Plenty of Fish Sued for Photo of Dead Soldier

Last month Plenty of Fish, POF was sued for using a dead soldiers photo in ads for “Military Man Searching for Love.   Army Lt....

Self-Serve Mobile Ads Available

ADOTAS – Mobile signup ad platform Pontiflex launched a self-service feature called AdLeads today. The new service, said Pontiflex CEO and co-founder Zephrin Lasker,...

Build Your Own Offer and Cross-Sell

I'm  a huge fan of diversifying business ventures and cross-selling to increase the bottom line. Why should you cross-sell to your consumers? Make more money...

Siri Sued by Angry Californian

Siri, the voice-activated lady who can help you with your Apple Iphone 4S, has been sued for overselling its abilities in TV commercials. According...

Study: CPM Rates Do Not Equal Value

Interesting news out of the fine folks at Comscore today, where they kindly point out that the price you pay CPM has nothing whatsoever...

React2Media Merges with ad pepper media US

Interactive marketing technology company React2Media and ad pepper media USA, known for its semantic-based targeting and RTB technologies, today announced a merger in which...

Vergonomix aka Vergo Interactive

At VergoNomix we specialize in performance-based affiliate marketing and Cost-Per-Action (CPA, CPL, CPC) online lead generation campaigns. We connect online advertisers with consumers across...

Latest news

Netflix Decides Subscribers Are So Passé: The New Metrics Are in Town

Netflix is slapping the streaming world around, reigning supreme like a binge-watching overlord and making corporate boardrooms and basement...
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Paramount’s Lifeline or Just More Line? The Ad-Supported Gamble to Stay Afloat

Ah, Paramount+, the scrappy underdog of the streaming wars, is now waving the white flag—made entirely of commercials. At...

Apocalypse: An Ad Agency’s Guide to Not Getting Replaced by a Chatbot

As the digital winds shift, artificial intelligence (AI) is blowing in like a hurricane on steroids, poised to revolutionize—or...

Must read

Paramount’s Lifeline or Just More Line? The Ad-Supported Gamble to Stay Afloat

Ah, Paramount+, the scrappy underdog of the streaming wars,...

Andrew Casale’s Rogue Gallery: Exposing MFA Sites in the Adtech Avengers

Welcome to the murky depths of programmatic advertising, where...