Matt Cutts of Google: SEO Is Good
Matt Cutts, the guy who determines what SEO spam is, what blackhat and white hat, and can basically ban your site from Google has been nice enough to share the following video which basically says that he really loves SEO. In a few words, he says that people are better than technology and SEO does a lot of great things including helping people discover new and great content. He of course points out that there are SEO firms that do things that Google does not like and goes way over the line. It’s a great watch in order to know the mind of the guy who can determine your ranking and success on Google.