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by Pace Lattin2011-09-22

Simply put there is no faster, more feature-rich, more user-friendly affiliate tracking program in the marketplace. Built using state of the art technology with our clients and their needs in mind, the HitPath® performance marketing tracking software is both flexible and scalable yet uncompromisingly reliable and accurate.

It goes without saying that accurate and reliable tracking is the key to maintaining a successful affiliate marketing network. But that is not the only reason why HitPath stands apart from other tracking applications. Custom reporting, defined control over administration roles and easy to use third party pixel and creative asset management consoles are just a few of the additional feature benefits that differentiate the HitPath platform.

About The Author
Pace Lattin
Pace Lattin is one of the top experts in interactive advertising, affiliate marketing. Pace Lattin is known for his dedication to ethics in marketing, and focus on compliance and fraud in the industry, and has written numerous articles for publications from MediaPost, ClickZ, ADOTAS and his own blogs.
  • 2011-09-27 at 14:40

    We have used Hitpath since its inception and have had nothing but great things to say about the system and especially the customer service. Sam and his team make sure to go the extra yard to make you as a customer happy for the services you pay for. I know there are other networks out there that are cheaper but I always believe you get what you pay for and customer service stands at the top of the list for our industry and any industry. There system is easy (even for me to use) and clean. Leaving direct track in 2007 was the best move we ever made.

  • 2012-01-18 at 12:43

    Hitpath is the worse platform ever!Terrible service and incompetent techs. Just a terrible company all around. Their platform is ugly and half of the “features” do not work. This is like direct track all over again.

    This article should be read before ever considering working with this group of D bags.

  • 2014-05-07 at 13:39

    Worst company ever! Hands down the most unscrupulous, underhanded group of people I’ve ever had to interact with in my life! Terrible and cumbersome tracking platform with well over 40% tracking loss. This is a terrible platform, please don’t ever use.

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