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2011-08-31

Three Effective List Building Methods

List Building continues to be one of the most effective methods of keeping visitors and bringing them back again and again. If you are doing a great job on PPC, CPV or any type of media buying, driving to someone else’s offer, you need to consider doing list building first. The benefits of capturing users first, and then sending them the original offer and then other offers can significantly grow your revenue. Here are a few methods of list building that can be highly effective.

1)      Use AWeber with a Facebook Fan page. Simple technique that actually has been done a lot. The theory behind this is that Facebook will approve fan pages and the ads that direct, than ads with [...]

 
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2011-08-31

Affiliates Revolt Against Clickbank?

The FTC made it clear this year that they were not going to take crap, according to confidential insiders in the industry, it was made clear to clickbank that they needed to take notice of the FTC and make changes.  We reported last month that Clickbank was under pressure from the FTC for the “make money” crowd of offers, and because of that changes their Clickbank Guidelines. Since then many affiliates and executives in the industry have taken notice and been talking about the issues with Clickbank in general, and what issues they have been facing.

[pullquote]What are the Issues with Clickbank? Scammy Offers Terrible Refund Rate Horrible Customer [...]

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2011-08-30

SMS Marketing Regulation & Guidelines

Email marketers will likely feel a bit of déjà vu here but at the risk of sounding like an echo I’m going to say it.

The Wild West days are nearing an end for SMS marketers.

In particular I’m referring to rules, best practices, etc. that exist and are evolving due to the increasingly popular practice of using SMS as a marketing medium.

For those who are not already utilizing SMS messages for marketing purposes I’ll start at the beginning. 

There are many ways that SMS might fit into your marketing strategies.  One way that is gaining momentum is to use it for list management.  Owners of databases of consumer or business opt-ins know what I’m [...]

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2011-08-29

Dale Carr of LeadBolt Unlocks Revenue

In our continuing our series on Content Unlocking, we present another interview, this time with Dale Carr, the owner and CEO of LeadBolt. LeadBolt is a fast growing content unlocking company that was the first company to promote mobile content unlocking, and because of that has become the “go-to” place for that side of the industry. Again, another informative interview from a CEO of a Content Unlocking company – revealing more about the industry and where it’s going.

How did you get started in the industry? Can you give me a brief Background on yourself? I have always been involved in technology even from an early age – whether it was breaking computers, fixing them or [...]

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