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Monthly Archives: November, 2010

Specials

Groupon is Affiliate Marketing’s Biggest Success

Rumors are everywhere about the possible purchase of Groupon, the well known group coupon and discount site that was founded less than two years...
Pesach Lattin -
Marketing Madness

Making a Holiday Gift Guide

t’s starting to get towards the holidays, and as an affiliate or affiliate network, you need to start thinking about holiday offers. ...
Pesach Lattin -
Specials

Offervault adds new "Set Country" Proxy Feature

Affiliate Marketers who are members of Offervault can now view landing page previews for offers that show in the US, CA, UK, AU,...
Pesach Lattin -
Specials

Offervault is Now the Exclusive Provider of CPA Offer Data to Tracking202's Offers202 Listing Service

As of November 1st, all CPA offers listed in Offers202 are supplied exclusively by Offervault. In addition to supplying offer data for...
Pesach Lattin -
Marketing Madness

Top Performance Companies Announced: Results of 2010 Survey of Performance Marketing & Affiliate Networks.

The results of the 2010 Survey of Performance Marketing Companies are in. We had a wide variety of companies, tried not to leave...
Pesach Lattin -
Specials

Trimming the Tree with Performance Marketing

ADOTAS – For companies that are accelerating marketing efforts to make the most of the upcoming holiday season, it’s still not too late...
Alex Becker -
Marketing Madness

CPA Offer Teacher

ADTECH New York has come and gone, and what did we learn this year? Same thing we learned every year: that there are...
Pesach Lattin -
Specials

iContact Vs. AWeber

I have been asked over and over again by those in the industry for almost a decade what the best email & newsletter programs...
Alex Becker -
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Adtech

Netflix Decides Subscribers Are So Passé: The New Metrics Are in Town

Netflix is slapping the streaming world around, reigning supreme like a binge-watching overlord and making corporate boardrooms and basement...
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CTV/OTT Streaming

Paramount’s Lifeline or Just More Line? The Ad-Supported Gamble to Stay Afloat

Ah, Paramount+, the scrappy underdog of the streaming wars, is now waving the white flag—made entirely of commercials. At...
Adtech

Apocalypse: An Ad Agency’s Guide to Not Getting Replaced by a Chatbot

As the digital winds shift, artificial intelligence (AI) is blowing in like a hurricane on steroids, poised to revolutionize—or...

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CTV/OTT Streaming

Paramount’s Lifeline or Just More Line? The Ad-Supported Gamble to Stay Afloat

Ah, Paramount+, the scrappy underdog of the streaming wars,...
Adtech

Andrew Casale’s Rogue Gallery: Exposing MFA Sites in the Adtech Avengers

Welcome to the murky depths of programmatic advertising, where...

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