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UrbanObserver
UrbanObserver
Friday, March 29, 2024
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NEWS
Clicks, Codes, and Conquests: The Mike Seiman Blueprint for Digital Victory
Leaders
Pesach Lattin
-
The NBCU Upfronts: Less Crystal Ball, More AI Precision
CTV/OTT Streaming
Pesach Lattin
-
From Mouse House to Powerhouse: Disney’s DRAX Direct Takes Over
Adtech
Pesach Lattin
-
How Fred Godfrey is Making Ad Breaks the New Happy Hour
Adtech
Pesach Lattin
-
From Mad Men to Sad Men: The Decline of Creative Courage
Marketing Madness
Pesach Lattin
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Garbage In, Garbage Out: The Sticky Web of MFA Sites and How to Escape It
Marketing Madness
Pesach Lattin
-
AdTech’s Virtuous Crusader: Drew Stein’s Audigent Revolution
Adtech
Pesach Lattin
-
Swipe Right for Democracy: The High-Wire Act of Digital Political Campaigning
Marketing Madness
Pesach Lattin
-
2024-03-28
Guess what digital warriors and keyboard pundits? We're not in Kansas—or any analog equivalent—any longer. The political arena of 2024 has evolved, or mutated...
Swipe Right for Democracy: The High-Wire Act of Digital Political Campaigning
Marketing Madness
Pesach Lattin
-
Guess what digital warriors and keyboard pundits? We're not in Kansas—or any analog equivalent—any longer. The political arena of...
Cunningham’s Crusade, Zaneis’s Rebuttal: The Ad World’s Duel Over Deception
Adtech
Pesach Lattin
-
Sean Cunningham, assuming the role of the digital advertising world's chief provocateur, has decidedly thrown down the gauntlet, igniting...
Netflix and No Chill: Why Gen Z Prefers Their Content With a Side of Chat
Marketing Madness
Pesach Lattin
-
As we navigate the swiftly changing currents of the media landscape, it's clear that a revolution is underway, one...
Video Killed the Radio Star
How Fred Godfrey is Making Ad Breaks the New Happy Hour
Adtech
Pesach Lattin
-
2024-03-15
The Great CTV Fraud: Unmasking CycloneBot’s Billion-Dollar Scheme
CTV/OTT Streaming
Pesach Lattin
-
2024-03-01
ROAS Revolution: How CTV is Redefining Ad Spend Efficiency!
CTV/OTT Streaming
Pesach Lattin
-
2024-02-01
The Attention Alchemist: How Yan Liu is Redefining TV’s Golden Metric
Adtech
Pesach Lattin
-
2024-01-15
FAST and Curious: The Free Ad-Supported TV Phenomenon Taking Over Streaming
CTV/OTT Streaming
Pesach Lattin
-
2024-01-03
Streaming TV’s Power Couple: FreeWheel and Index Exchange Join Forces
Adtech
Pesach Lattin
-
2023-12-06
Streamlining the Future: FreeWheel and OrkaTV’s FAST Track to Advertising Triumph
CTV/OTT Streaming
Pesach Lattin
-
2023-11-30
OOH La La: The Transformation of Outdoor Ads from Simple to Smart
CTV/OTT Streaming
Pesach Lattin
-
2023-11-28
Revolutionizing Viewership: The Groundbreaking Partnership Shaping the Future of YouTube Ad Metrics
CTV/OTT Streaming
Pesach Lattin
-
2023-11-02
Bid Me Twice, Shame on Who? Decoding the Auction Enigma
Adtech
Pesach Lattin
-
2023-11-02
The Alchemist’s Guide to Streaming: Transmuting Pixels into Gold
CTV/OTT Streaming
Pesach Lattin
-
2023-11-01
Is Streaming Truly the Future of Profit? An Insight into Hollywood’s Modern Dilemma
CTV/OTT Streaming
Pesach Lattin
-
2023-10-25
How Giants Like Netflix Are Circling Back to Cable’s Shadow
CTV/OTT Streaming
Pesach Lattin
-
2023-10-18
The Ascendancy of Connected TV: A Dive into the Future of Advertising
CTV/OTT Streaming
Pesach Lattin
-
2023-10-12
Roku Faces Brutal Layoffs Amid Market Share Woes and Quality Concerns
CTV/OTT Streaming
Pesach Lattin
-
2023-09-06
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Laywers
The Art of Responding to an FTC CID
Lawyers Run The World
Richard B. Newman
-
2024-02-25
Telemarketing Tumult: FTC Clamps Down on Response Tree’s Duplicitous Tactics
Lawyers Run The World
Pesach Lattin
-
2024-01-03
The Google Exposé: Peeling Back the Layers of Ad Network Mysteries
Lawyers Run The World
Pesach Lattin
-
2023-11-29
The CMO Who Cashed Out: Brinson Silver’s Downfall
Lawyers Run The World
Pesach Lattin
-
2023-11-29
FTC Action Leads to $18MM in Refunds for Alleged Deceptive Promises About Cash Advances, Hidden Fees and Blocked Cancellation
Lawyers Run The World
Richard B. Newman
-
2023-11-06
Email Marketing Law Update: Google Announces New Requirements for Bulk Email Senders to Gmail
Lawyers Run The World
Richard B. Newman
-
2023-10-23